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Sndys the Label

Founded in 2012 SNDYS is the love child of two close friends, with strong
business and fashion backgrounds. Sndys is an Australian based,
Internationally sold brand with a focus on creating gorgeous pieces for all

For SNDYS Directors Melanie Purcell & Lauren Gocher, Sunday was the one day of the week that they had always dedicated to their families, adventure and ‘newness’, so it was only fitting that one of their greatest adventures of
all would encompass all things ‘Sunday’.

“We want women to feel like they don’t need permission to showcase their
own style. For us, it’s always going to be about promoting creativity
without contingencies.”

Bold and with a strong feminine influence, SNDYS was conceived with the
intention of offering women quality, classic and affordable pieces. SNDYS
fashion isn’t just on trend, it is the birthplace of new trends and cutting
edge style.

SNDYS is based out of Sydney’s Sutherland Shire, maintains a successful
online retail store, works with an impressive list of Australian and
International stockists.